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Lead with a pre-launch teaser campaign that creates record levels of industry chatter.
Make your launch a major live-streaming event that attracts online viewers by the thousands.
Build a 360º campaign on two key industry discoveries: efficiency and comfort sell long haul trucks.
Engage big-name influencers to build the brand audience by over 2 million new viewers.
Put over 6,000 potential partners in the driver’s seat through the power of VR.
Allow customers to personalize their product and quickly connect with local dealers.
Net-new leads in Anthem launch
Organic social growth in 90 days
Impressions across social channels
Facebook likes, comments and shares